Who is the target audience?
I think I'd like to be designing a food-related magazine for non-moms, more urban singles or young couples who are more into out-on-the-town consumption that domestic homemaking.
What is the name of your magazine? Why? Connotations?
The jury is still out on that. I want something simple that emanates similarly to FEAST. I'm thinking RELISH may be good. Known primarily chopped pickle used to top dishes, it also means liking the taste of something or a pleasing flavor/quality.
What will your masthead look like? Any idea for fonts?
As much as I thought I wanted to do syrup, I think that idea may more more appropriate for the feature title on the cover. The masthead will probably be a much simpler, more bold font.
What images will be on the cover & why?
Macro imagery; probably close-up of waffle & syrup on plate.
What will be your sell lines to entice your target audience?
Food is not enough?
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